A complete update to the ultimate reference guide on blogging basics! The increase in the number of blogs is seemingly endless and continues to grow at a phenomenal rate, thanks in part to the rise of smartphones, tablets, and blogging applications. With this kind of popularity, how can a blogger stand out from the rest of the masses? This all-in-one guide is packed with detailed information and advice that helps you create and solidify your place in the blogosphere. You’ll learn how to get started, use blogging tools, collaborate with other bloggers, become a part of mobile blogging, and much more. Covers getting started, working with blogging software, other tools, blog marketing, microblogging (including Twitter), making money with your blog, and corporate and niche blogging Helps new bloggers become active and productive members of the blogging community Provides vital information for both hobby bloggers and those who want to build a career around blogging Blogging All-in-One For Dummies, 2nd Edition cuts through the clutter and offers you a fun and friendly reference guide to starting and maintaining a successful blog.
Are you bemused by blogs? Eager to become a blogger? Google Blogger For Dummies can help you start blogging sooner than you think. More than 14 million people are promoting a business, connecting with family and friends, and sharing opinions with Google Blogger. This book helps you start a Blogger account, create content, build an audience, make money from your blog, and more, all without learning to program. You’ll be able to: Learn the parts of a blog, what Blogger does, and how to choose goals and blog topics Choose a domain name, learn to use the dashboard, pick a template, and configure settings Dress up your blog with themes and find out where to get plenty of free ones Learn blogging etiquette and some secrets for long-term success Make money from your blog with Google Adsense, contextual and text link ads, and merchandising with CafePress Set up multi-user blogs or branch into mobile blogging, podcasting, or video blogging Take advantage of social networking sites and learn simple search engine optimization techniques Maintain your blog with tools like Blog This! and Quick Edit Moderate comments effectively, track your stats, and more Google Blogger is a great choice for beginning bloggers, and Google Blogger For Dummies gives you the know-how to venture confidently into the blogosphere.
Top WordPress guide, now fully updated for the latest WordPress release! This updated new edition comprises one of the largest collections of practical intermediate to advanced information on WordPress. Fully updated for the latest WordPress release, this in-depth book covers it all, from setting up your software to publishing your site, using SEO and social media, developing and using plug-ins, running multiple sites with WordPress, and more. Veteran author Lisa Sabin-Wilson is a top authority on WordPress, and she and her co-authors pack this book with essential and easy-to-follow tips, techniques, and advice. Presents straightforward and easy-to-understand intermediate to advanced coverage of the WordPress, the most popular blog software in use today Features eight minibooks that cover what you need to know in depth, including WordPress basics, setting up the software, exploring the dashboard, publishing your site with WordPress, using SEO and social media, customizing the look of your site, using plug-ins, and running multiple sites with WordPress Covers the very latest release of WordPress Get up to speed on WordPress with WordPress All-in-One For Dummies, 2nd Edition, and turn your hobby into a business!
Take your hobby to the next level and turn your blog into real income Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career. Helpful examples and featured articles with topic experts and bloggers who have built successful business demonstrate how to promote your business or build a blog-based business. Discusses finding your niche, adhering to legal considerations, establishing your disclosure and privacy policies, and dealing responsibly with review requests Introduces ideas for advertising and other monetization options and recommends promotional avenues to explore Suggests creative ways to keep your blog fresh, unique, and interesting Provides tips for monitoring and measuring your success Professional Blogging For Dummies opens the door to a world of money-making blogging possibilities!
The average blogger does not typically have experience with design or coding, but that shouldn't deter them from having a professional-looking blog design. This friendly and easy-to-understand guide provides you with the tools you need to establish a creative, unique, and aesthetically memorable blog without having to learn how to code beyond some basic CSS. Whether you're looking to write for a major brand, become a brand ambassador, sell a product, acquire new clients, advocate for a cause, or simply tell a story, you'll find design tricks, helpful techniques, and invaluable advice for creating a great-looking and functional blog. Provides the tools you need to understand what makes a successful blog from a design standpoint Teaches you CSS coding that can be used to create an effective blog design that gets noticed Helps you make design decisions regarding colors, fonts, and imagery Places special emphasis on providing your readers with a site that is easy to use thanks to smart navigation Blog Design For Dummies empowers you to make smart and creative adjustments to your blog so that you can be the proud owner of an effective blog design that gets noticed!
Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online content marketing strategy, and this book shows you how. It explores ways to create a content marketing strategy, identify the content that will keep your customers coming back, create that content, distribute it online, and measure the results, with hands-on, step-by-step guidance. Content marketing is an essential element of successful online marketing and brand-building; this book shows you how to begin creating and distributing content online to market your business Explains why content marketing is important and how to create an online content marketing strategy, which tools to use, and what to avoid Shows how to create content and get it published online in long or short form Offers plenty of tips, case studies, and worksheets to ensure success Online content marketing positions your business and your product for lasting customer interaction; Content Marketing For Dummies gives you the tools to create a program that works.
The bestselling guide to WordPress, fully updated to help you get your blog going! Millions of bloggers rely on WordPress, the popular, free blogging platform. This guide covers all the features and improvements in the most up-to-date version of WordPress. Whether you are switching to WordPress from another blogging platform or just starting your first blog, you'll find the advice in this friendly guide gets you up to speed on both the free-hosted WordPress.com version and WordPress.org, which requires the purchase of web hosting services, and figure out which version is best for you. You'll be able to take full advantage of the flexibility and usability of WordPress. WordPress is a state-of-the-art blog platform that emphasizes aesthetics, web standards, and usability Previous editions of this guide have sold more than 85,000 copies, and interest in blogging continues to explode Illustrates how to set up and maintain a blog with WordPress and how to use all the new features Covers both the free-hosted WordPress.com version and WordPress.org, which requires users to purchase web hosting services Written by an expert who works directly with developers and the cofounder of WordPress This guide helps bloggers quickly and easily take advantage of everything this popular blogging tool has to offer.
Bloggers and foodies everywhere will want this full-color book The only thing better than cooking and eating is talking about it! Combine your two loves—food and blogging—with this ultimate guide for food bloggers everywhere. Food Blogging For Dummies shows you how to join the blogosphere with your own food blog. This unique guide covers everything: how to identify your niche, design your site, find your voice, and create mouthwatering visuals of your best recipes and menus using dazzling lighting and effects. You'll learn how to optimize your blog for search, connect with social media, take your blog mobile, add widgets, and much more. Walks you through the technicalities of starting your own food blog Explores what you need to consider before your first post ever goes public Shows you how to create lip-smacking food visuals using special lighting and clever effects Explains SEO and how to make sure your site and recipes are searchable Goes into social media and how to use it effectively with your blog Here's everything you need to know about food blogging.
A new edition of the bestselling social media marketing book Updated to include the latest information on engaging with your community, measuring your efforts, blending your social media with other online and offline marketing efforts, and leveraging data you collect into learning more about your community, this new edition of Social Media Marketing All-in-One For Dummies will help you apply your marketing efforts to the latest social media marketing sites and tools. Inside, you'll discover how to devise and maintain a successful social media strategy, use the latest tactics for reaching your customers, and utilize data to make adjustments to future campaigns and activities. Marketing your business through social media isn't an option these days—it's absolutely imperative. Inside this bestselling guide, you'll find out how to apply the marketing savvy you already have to the social media your prospects are using, helping you to reach and keep more customers, make more sales, and boost your bottom line. Includes updates on the latest changes to Facebook, Twitter, Pinterest, YouTube, blogging, and more Offers tips for showcasing your company with a customized Facebook business page Presents step-by-step guidance for setting up a social media marketing campaign Shows you how to use analytics to assess the success of your social media campaign If you're a social media strategist, website manager, marketer, publicist, or other employee who is in charge of implementing and managing an organization's social media strategy, this comprehensive resource is your one-stop guide to all things social media marketing.
Ready to start your Mom blog or enhance your existing one? This book is for you! The population of mom bloggers is growing at a stunning pace and they boast an audience of more than 23 million women reading, posting, or commenting on blogs every week. This fun and friendly guide targets moms who are looking to become a savvier blogger, build a personal brand, earn free products to review or give away, or make some extra cash through ad revenue. Named by Nielsen as one of the most influential moms online, author Wendy Piersall helps you determine the right business model for your blog and then create a professional, in-demand personal brand. Serves as a road map for the growing population of moms who are interested in creating a blog or enhancing an existing blog Explains how to define a business model, understand your reader demographics, and choose the right look and feel for your blog Addresses delicate issues such as dealing with privacy and family members who don't want to be featured on your blog Walks you through using social media to extend your personal brand, building traffic with SEO and blog networks, and having a plan and policies in place when big brands and media come calling Offers a very unintimidating format as well as the usual fun and friendly For Dummies approach This beginner guide presents baby steps for breaking into the often-daunting mom blogging community, with practical advice on how to join and become an accepted member of this exciting world.
Computers by John R. Levine,Margaret Levine Young,Carol Baroudi
Have you ever felt the urge to share the entertaining and insightful things that happen in your everyday world? Got a message you’d like to get across to others? A cause you want people to support? A videoblog allows you to share whatever you choose in a colorful, interesting way that gets attention—and furthermore, videoblogging is fun! Grab Videoblogging For Dummies and put your videoblog on the fast track. You’ll see how to Gather and use videoblogging tools Decide what you want your videoblog to do Plan content and edit your footage Set up a video hosting account and post your videoblog Create a complete “show” Videoblog safely, without compromising your security or others’ privacy Of course, a great way to get an idea of what you want to do with your videoblog (or vlog, as you’ll be calling it when you’re an insider) is to check out other people’s vlogs. You’ll find information about that in Videoblogging For Dummies too, including where to find videoblogs and how to set up RSS feeds. And you’ll see how vlogs can affect public opinion, offer fresh viewpoints, and be terrifically entertaining. Written by a true videoblogging pioneer —Stephanie Cottrell Bryant launched her first vlog in 2005, and now presents seminars on videoblogging topics—Videoblogging For Dummies gives you the scoop on Choosing hardware and software you need to get started, plus an idea of what it’s going to cost Adding the extra bells and whistles and professional touches that will get your vlog noticed Deciding whether to script your vlog or make it “reality TV”, dealing with “vid fright”, and making other people comfortable before your camera Finding out who your audience is, getting feedback, and fine-tuning your vlog Giving your vlog a clear identity Becoming a citizen journalist, an advocate, or a small-screen movie producer Editing, adding soundtracks, working with file formats, and publicizing your vlog Videoblogging lets you showcase your art, keep in touch with friends and family, make new friends, or do your part to help solve the world’s problems. Videoblogging For Dummies is the fun and easy way to get started!
Take advantage of the #1 blog publishing application. With more than 22 million users worldwide, WordPress is the #1 blog publishing application in the world. This guide provides users of both its hosted blogging service (WorldPress.com) and its self-hosted application (WordPress.org) with everything they need to know to create, customize, manage, and share their WordPress blogs with the world.
Ten minibooks cover all you need to know about search engine optimization Search engine optimization (SEO) is an essential tool for getting a handle on web site promotional tactics and tools. With this complete reference, you'll explore issues not covered anywhere else, including international SEO, how to optimize servers for SEO, and much more. Ten separate books join forces to provide you with a comprehensive, straightforward guide to the benefits, details, and tricks of SEO. Coverage devotes time to topics such as keyword strategy, competitive positioning, SEO web design, search marketing, and more. You'll also look at how search engines work and how to create content, link, optimize the foundations, and analyze results. Details the capabilities and benefits of search engine optimization (SEO) for gauging the success of online promotional tactics and tools Explains how search engines work, nuances of keyword strategy, how to deal with competitive positioning, and more Walks you through working with SEO web design, creating content, linking, optimizing the foundations, and analyzing results Touches on topics not covered anywhere else, including international SEO and optimizing servers for SEO Search no further! This book is one-stop shopping for everything you need in order to start your engine and embrace the potential of SEO today.
Do you have an idea that you’re burning to get down on paper? Do you want to document your travels to far-flung places, or write a few stanzas of poetry? Whether you dream of being a novelist, a travel writer, a poet, a playwright or a columnist, Creative Writing For Dummies shows you how to unlock your creativity and choose the genre of writing that suits you best. Walking you through characterisation, setting, dialogue and plot, as well as giving expert insights into both fiction and non-fiction, it’s the ideal launching pad to the world of creative writing. Creative Writing For Dummies covers: Part I: Getting started Chapter 1: Can Everyone Write? Chapter 2: Getting into the Write Mind Chapter 3: Finding the Material to work with Part II: The Elements of Creative Writing Chapter 4: Creating Characters Chapter 5: Discovering Dialogue Chapter 6: Who is telling the story? Chapter 7: Creating your own world Chapter 8: Plotting your way Chapter 9: Creating a Structure Chapter 10: Rewriting and editing Part III: Different Kinds of Fiction Writing Chapter 11: Short stories Chapter 12: Novels Chapter 13: Writing for children Chapter 14: Plays Chapter 15: Screenplays Chapter 16: Poetry Part IV: Different kinds of Non-fiction writing Chapter 17: Breaking into journalism - Writing articles/ magazine writing Chapter 18: Writing from life and autobiography Chapter 19: Embroidering the facts: Narrative non-fiction Chapter 20: Exploring the world from your armchair - Travel writing Chapter 21: Blogging – the new big thing Part V: Finding an audience Chapter 22: Finding editors/ publishers/ agents Chapter 23: Becoming a professional Part VI: Part of Tens Chapter 24: Ten top tips for writers Chapter 25: Ten ways to get noticed
Secrets for Blogging Your Way to a Six-Figure Income
Author: Darren Rowse,Chris Garrett
Publisher: John Wiley & Sons
An update of one of the bestselling blogging books, written by two of the world's most successful bloggers There's a reason why the first two editions of this book have sold thousands of copies worldwide. Written by two of the world's most successful bloggers, it's one of the clearest books out there on how to earn an income from your blog. This new edition gets you up to date on the very latest changes that affect the blogging-for-business landscape. Featuring new material on Twitter, Facebook, and LinkedIn; plus new ways and tools to grow your audience and expand your business beyond your blog, this professional blogger's bible is better than ever. Helps novices choose a blog topic, analyze the market, set up a blog, promote it, and earn revenue Gives aspiring bloggers proven techniques and the tools they need to succeed in building a business from their blogs Reveals 20 key ingredients for a successful blog post Offers solid, step-by-step instruction on how bloggers actually make money, why niches matter, how to use essential blogging tools and take advantage of social media and content aggregators, how to optimize your advertising, and much more Includes techniques for attracting and growing an audience and how to mine new business opportunities beyond your blog Written by two fulltime professional bloggers, this exciting, updated edition of ProBlogger tells you exactly how to launch and maintain a blog that makes money.
How Deisgners, Astists, Crafters and Writers can Blog to Make Contacts, Win Business and Build Success
Author: Robin Houghton
Publisher: Ilex Press
Category: Business & Economics
Blogging for Creatives teaches you everything you need to know about how to design and profit from a beautiful blog that people will want to return to again and again. Complete with hundreds of tips, tricks and motivational stories from artistic bloggers who have started from scratch, Blogging for Creatives covers how to publish and host a blog, as well as keeping it fresh, staying motivated and forging connections. Whether you?re looking to create a platform for your creative trade, an inspirational journal, or a hub for people with similar tastes and interests, learn how to benefit from being part of the blogosphere in this accessible, non-techie guide.