Business & Economics

How to Build a Billion Dollar App

Author: George Berkowski

Publisher: Little Brown Uk

ISBN: 9780349401379

Category: Business & Economics

Page: 480

View: 5755

An accessible, step-by-step guide to building an app-based business—essential reading for anyone who has an idea for an app, but is unsure of where to start Apps have changed the way we communicate, shop, play, interact, and travel, and their phenomenal popularity has presented possibly the biggest business opportunity in history. InHow to Build a Billion Dollar App, serial tech entrepreneur George Berkowski—one of the minds behind the internationally successful taxi hailing app Hailo—gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success. Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush, Square, Viber, Clash of Clans, Angry Birds, Uber, and Flipboard to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition). If you've ever dreamed of quitting your nine to five job to launch your own company or you're a gifted developer, seasoned entrepreneur, or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what itreally takes to create your own billion-dollar, mobile business.
Business & Economics

How to Build a Billion Dollar App

Discover the secrets of the most successful entrepreneurs of our time

Author: George Berkowski

Publisher: Hachette UK

ISBN: 0349401381

Category: Business & Economics

Page: 480

View: 3950

'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga) 'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind Candy THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS - NOW REVISED AND UPDATED Apps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history. In How to Build a Billion Dollar App, serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success. Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition). If you've ever dreamed of quitting your nine to five job to launch your own company, you're a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.
Business & Economics

How to Build a Billion Dollar App

Discover the Secrets of the Most Successful Entrepreneurs of Our Time

Author: George Berkowski

Publisher: Piatkus

ISBN: 0349401381

Category: Business & Economics

Page: 480

View: 9070

THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS - NOW REVISED AND UPDATED FOR 2017 'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga) 'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind Candy Apps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history. In How to Build a Billion Dollar App, serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success. Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition). If you've ever dreamed of quitting your nine to five job to launch your own company, you're a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.
Business & Economics

App Empire

Make Money, Have a Life, and Let Technology Work for You

Author: Chad Mureta

Publisher: John Wiley & Sons

ISBN: 111810787X

Category: Business & Economics

Page: 205

View: 4219

Explains how to design, create, and market a successful application across any mobile platform, including iPhone, iPad, Android, and BlackBerry.
Business & Economics

How to Build a Million Dollar App

E-Book Companion To How To Build A Billion Dollar App

Author: George Berkowski

Publisher: Hachette UK

ISBN: 0349408963

Category: Business & Economics

Page: 64

View: 7188

George Berkowski, serial entrepreneur and one of the minds behind the internationally successful taxi hailing app Hailo, is the expert on mobile apps. In this free digital ebook companion to How To Build a Billion Dollar App, he includes an outline of the entire book and the chapters from step 1 of the journey, 'Building and Founding a Team', 'Validating Your Product' and 'Raising Seed Funding'. Through his experience, research and insights, readers will receive the beginning they need to start creating their very own Billion Dollar app!
Business & Economics

How to Turn Down a Billion Dollars

The Snapchat Story

Author: Billy Gallagher

Publisher: St. Martin's Press

ISBN: 1250108624

Category: Business & Economics

Page: 304

View: 4529

"In the grand tradition of Ben Mezrich's The Accidental Billionaires (2009)... an engaging look into a fascinating subculture of millions." —Booklist "Breezy...How to Turn Down a Billion Dollars ably if uncritically chronicles the short history of a young company catering to young users, with a young chief executive, and reveals, intentionally or not, the limitations that come with that combination." —Wall Street Journal The improbable and exhilarating story of the rise of Snapchat from a frat boy fantasy to a multi-billion dollar internet unicorn that has dramatically changed the way we communicate. In 2013 Evan Spiegel, the brash CEO of the social network Snapchat, and his co-founder Bobby Murphy stunned the press when they walked away from a three-billion-dollar offer from Facebook: how could an app teenagers use to text dirty photos dream of a higher valuation? Was this hubris, or genius? In How to Turn Down a Billion Dollars, tech journalist Billy Gallagher takes us inside the rise of one of Silicon Valley's hottest start-ups. Snapchat developed from a simple wish for disappearing pictures as Stanford junior Reggie Brown nursed regrets about photos he had sent. After an epic feud between best friends, Brown lost his stake in the company, while Spiegel has gone on to make a name for himself as a visionary—if ruthless—CEO worth billions, linked to celebrities like Taylor Swift and his wife, Miranda Kerr. A fellow Stanford undergrad and fraternity brother of the company’s founding trio, Gallagher has covered Snapchat from the start. He brings unique access to a company Bloomberg Business called “a cipher in the Silicon Valley technology community.” Gallagher offers insight into challenges Snapchat faces as it transitions from a playful app to one of the tech industry’s preeminent public companies. In the tradition of great business narratives, How to Turn Down a Billion Dollars offers the definitive account of a company whose goal is no less than to remake the future of entertainment.
Computers

Idea to iPhone

The essential guide to creating your first app for the iPhone and iPad

Author: Carla White

Publisher: John Wiley & Sons

ISBN: 1118523253

Category: Computers

Page: 312

View: 6879

Learn to build apps from scratch without any programming experience! Do you have a great idea for an app but have no idea where to begin? Then this is the book for you. Even if you have no programming experience, this easy-to-follow, step-by-step guide teaches you exactly what you need to know to bring your app idea to life without a lot of cash or coding. Packed with tips and tricks to get you started, this book shows you - start to finish - how to take your idea and turn it into a fully working, functional app. Walks you through getting started, designing your app, and developing your idea Helps you launch your app and then promote it Reassures you that no programming experience is needed in order to create a fully functional app Idea to iPhone is an easy-to-read book that shows you how to get your idea from your head to the iTunes store!
Application software

Billion Dollar Apps

How to Find and Implement a Winning Mobile Strategy

Author: Alex Bratton

Publisher: N.A

ISBN: 9780985771096

Category: Application software

Page: 190

View: 7890

It is easy to dream up mobile app ideas, but very difficult to uncover and select apps that will provide the most value to your business. The Billion Dollar Apps (BDA) process will help your business identify the mobile app concepts capable of producing the highest Return on App (ROA) in the least amount of time.

Mobile App Marketing and Monetization

How to Promote Mobile Apps Like a Pro: Learn to Promote and Monetize Your Android Or IPhone App. Get Hundreds of Thousands of Downloads and Grow Your App Business

Author: Alex Genadinik

Publisher: CreateSpace

ISBN: 9781502383822

Category:

Page: 84

View: 8632

I am an independent mobile app entrepreneur just like you, and I wrote this book to teach you all my strategies for how to: - Get 100,000s of downloads from mobile app store marketing - Save money by doing your own ASO (search engine optimization SEO for Android and the Apple App stores) better than most consultants you might consider hiring - Create an app marketing strategy outside the app stores by getting press coverage and learning how to promote an app using social media and social sharing - Make money with effective app store monetization to help you maximize your app revenue with subscriptions, in-app purchases, publishing effective ads, selling affiliate products and other strategies used by successful mobile app businesses - Create a successful mobile app business I wrote this book with all my heart and soul. The book draws on my own years of experience building top apps in my niche, promoting apps, making money with my apps, and then coaching other app entrepreneurs on how they can make turn their mobile apps into successful businesses. So you, my dear reader, are hopefully getting the best of all worlds. First, I have very deep hands on experience building and growing apps. Second, I have a wealth of experience coaching and observing other app entrepreneurs whose experiences and aspirations are probably very similar to yours. I share all that in this book. This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. All suggestions in this book are based on my own experiences promoting my own problemio.com business apps which at the point of publication of this book have cumulative 500,000+ downloads, and helping over 100 other app entrepreneurs. I am an independent mobile application developer and mobile application entrepreneur just like you. I am not a multi-million dollar app development studio or a big company. If you are an independent app developer just like me, you can use the mobile application marketing strategies that I outline in this short book. Many of the strategies are simple and effective, and you can begin working on them as early as today. There are a total of over 20 strategies to promote your apps in the book. They all worked for my apps. Since all apps are different, you will have to see which of the strategies will work well for you. Most of the strategies should be effective for you. Get the book now, and become a pro at app store marketing (app store SEO which is otherwise known as ASO), and start increasing the downloads for your app as early as today!
Application software

Don't Hire a Software Developer Until You Read This Book

Author: K. N. Kukoyi

Publisher: Createspace Independent Publishing Platform

ISBN: 9781539188193

Category: Application software

Page: 386

View: 9787

A software survival guide for non-technical entrepreneurs entering the tech space who want to reduce the uncertainty associated to starting their business, and for seed startups who require support and ideas when dealing with the daily realities of managing the software development process and getting a quality software application built and launched.

App Savvy

Turning Ideas into iPad and iPhone Apps Customers Really Want

Author: Ken Yarmosh

Publisher: "O'Reilly Media, Inc."

ISBN: 9781449397333

Category:

Page: 352

View: 5330

How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store's most prominent publishers. Learn about the App Store and how Apple's mobile devices function Follow guidelines for vetting and researching app ideas Validate your ideas with customers -- and create an app they’ll be passionate about Assemble your development team, understand costs, and establish a workable process Build your marketing plan while you develop your application Test your working app extensively before submitting it to the App Store Assess your app's performance and keep potential buyers engaged and enthusiastic
Business & Economics

Starting a Tech Business

A Practical Guide for Anyone Creating Or Designing Applications Or Software

Author: Alex Cowan

Publisher: John Wiley & Sons

ISBN: 1118205553

Category: Business & Economics

Page: 258

View: 8715

"Technology-enabled businesses offer one of today's best available means to creating wealth, and the successful application of technology increasingly separates an industry's winners from its losers. Even better, while a decade ago the barriers to creating a technology-enabled business required a pole vault, they've lowered to where a determined step in the right direction is enough to get started.There are many important things prospective entrepreneurs and business enterprises need to know to avoid common pitfalls in the fast-paced world of high tech business. This book provides these practical checklists and frameworks that business owners, entrepreneurs, and professionals can apply to any web 2.0 business idea, whether they are developing software and products or beginning a technology-enabled business. The book includes valuable insights on How do you prepare yourself or your company for successful systems implementation? How do you develop a best-practice user interface for your/your company's system? What are some of the most common disconnects between engineers and business people and how can you avoid them? What are the core functional roles in a technology-enabled business and what skills sets do they require? How do you identify worthwhile partnerships and invest in them enough to make them successful? "--
Computers

Tapworthy

Designing Great iPhone Apps

Author: Josh Clark

Publisher: "O'Reilly Media, Inc."

ISBN: 9781449394240

Category: Computers

Page: 322

View: 751

So you've got an idea for an iPhone app -- along with everyone else on the planet. Set your app apart with elegant design, efficient usability, and a healthy dose of personality. This accessible, well-written guide shows you how to design exceptional user experiences for the iPhone and iPod Touch through practical principles and a rich collection of visual examples. Whether you're a designer, programmer, manager, or marketer, Tapworthy teaches you to "think iPhone" and helps you ask the right questions -- and get the right answers -- throughout the design process. You'll explore how considerations of design, psychology, culture, ergonomics, and usability combine to create a tapworthy app. Along the way, you'll get behind-the-scenes insights from the designers of apps like Facebook, USA Today, Twitterrific, and many others. Develop your ideas from initial concept to finished design Build an effortless user experience that rewards every tap Explore the secrets of designing for touch Discover how and why people really use iPhone apps Learn to use iPhone controls the Apple way Create your own personality-packed visuals
Business & Economics

How to Win at the Sport of Business

If I Can Do It, You Can Do It

Author: Mark Cuban

Publisher: Diversion Books

ISBN: 0983988536

Category: Business & Economics

Page: 67

View: 6831

Mark Cuban shares his wealth of experience and business savvy in his first published book, HOW TO WIN AT THE SPORT OF BUSINESS. "It's New Year's resolution time, and Mark Cuban's new book offers the rationale for a good one." —BUSINESS INSIDER Using the greatest material from his popular Blog Maverick, Cuban has collected and updated his postings on business and life to provide a catalog of insider knowledge on what it takes to become a thriving entrepreneur. He tells his own rags-to-riches story of how he went from selling powdered milk and sleeping on friends' couches to owning his own company and becoming a multi-billion dollar success story. His unconventional yet highly effective ideas on how to build a successful business offer entrepreneurs at any stage of their careers a huge edge over their competitors. "In short, [HOW TO WIN AT THE SPORT OF BUSINESS] exceeded...expectations. Short chapters...got right to the point and were not filled with 'stuffing'." —HUFFINGTON POST
Application software

The App Factory Playbook

How You Can Develop Your App Idea Without Learning to Code and Without a Technical Co-Founder

Author: Drew Gorham

Publisher: N.A

ISBN: 9781619616912

Category: Application software

Page: 134

View: 7327

Learn how to design needed apps, have them developed, and market them to the public.
Business & Economics

Behind the Cloud

The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry

Author: Marc Benioff,Carlye Adler

Publisher: John Wiley & Sons

ISBN: 9780470535929

Category: Business & Economics

Page: 304

View: 6174

How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate. In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

App Secrets

How to Create a Million Dollar App

Author: Sean Casto

Publisher: Createspace Independent Publishing Platform

ISBN: 9781976542985

Category:

Page: 190

View: 8801

Whether you're just starting out or already a Fortune 500 giant, App Secrets is for you. App Secrets will show you how to: - Turn Your App Idea into a Million-Dollar Reality - Build Your App Business from the Ground Up and Love What You Do - Escape Your 9-to-5 Job and Live the Life of Your Dreams - Impact the Lives of Millions Across the World - And Lots More... All of the most successful apps, including Candy Crush, Instagram, Airbnb, Uber, and Snapchat incorporate the same fundamental traits. These elements are made easy to understand in what Sean Casto calls "App Secrets," to drive breakout success and achieve explosive growth. App Secrets uncovers how you can use these same strategies that today's fastest growing apps use to create your own Million Dollar or even a Billion Dollar app. You'll discover why some die and others succeed so you can avoid big mistakes and develop big winners. You will learn, step-by-step, highly successful methodologies, including: "Skyrocket Downloads Method" - Discover how apps DOUBLE, TRIPLE, or even 10X downloads through strategic organic marketing initiatives. This same method mastered by Flyp and TagFi can turn an app into a global phenomenon. "Viral App Blueprint"- Learn the specific blueprint of how today's smartest apps like Pokemon Go and Uber go viral and become instantly adopted by Millions. "Addiction Framework" - Discover the framework championed by Candy Crush and Snapchat to get people addicted to using your app every day, and making it indispensable.
Business & Economics

Supermarketwala

Secrets To Winning Consumer India

Author: Damodar Mall

Publisher: Random House India

ISBN: 8184006497

Category: Business & Economics

Page: 320

View: 7352

• Rita, the young bahu, avoids buying personal products from the family grocer. • Sonu’s breakfast table on a Sunday represents global cuisines. Do you know how it is possible? • Where do big corporates and MNC retailers fumble, and what helps simple DMart get its model right? • What is Ching’s Sercret that is not Knorr’s, Maggi’s, or Yippie’s? Supermarketwala, Damodar Mall’s intriguing and revelatory debut book, answers these questions and much more. Damodar, in Supermarketwala, provides the very basics for the growth of modern retail and consumerism in India, through interesting and carefully studied consumer behaviour, an art that few in his domain possess. Supermarketwala, is intended to be the go-to book for all consumer business enthusiasts and readers alike, who wish to understand how and why we as consumers behave in a certain manner at different places. These insights, which are the analyses of the sector so far, could become the pillars for shaping successful consumer products and retail businesses in the huge consumer economy that India will soon be.
Computers

IOS App Development For Dummies

Author: Jesse Feiler

Publisher: John Wiley & Sons

ISBN: 1118871057

Category: Computers

Page: 576

View: 4779

A guide to app development with iOS 7, covering such topics as designing interfaces, key differences between iPad and iPhone applications, creating storyboards, and handling events, notifications, and gestures.
Reference

The World Factbook

Author: Central Intelligence Agency

Publisher: Masterlab

ISBN: 8379912136

Category: Reference

Page: 3100

View: 1049

The World Factbook provides information on the history, people, government, economy, geography, communications, transportation, military, and transnational issues for 267 world entities. The World Factbook is prepared by the Central Intelligence Agency. Comprehensive guide full of facts, maps, flags, and detailed information. A must for travellers, businessmen, politicians, and all who wants to know more about our fascinating world. -- We share these facts with the people of all nations in the belief that knowledge of the truth underpins the functioning of free societies (From official webpage). Tags: world, guide, facts, almanach