Business & Economics

How to Build a Billion Dollar App

Author: George Berkowski

Publisher: Hachette UK

ISBN:

Category: Business & Economics

Page: 480

View: 239

THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS 'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga) 'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind Candy Apps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history. In How to Build a Billion Dollar App, serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success. Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition). If you've ever dreamed of quitting your nine to five job to launch your own company, you're a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.
Business & Economics

How to Build a Million Dollar App

Author: George Berkowski

Publisher: Hachette UK

ISBN:

Category: Business & Economics

Page: 64

View: 948

George Berkowski, serial entrepreneur and one of the minds behind the internationally successful taxi hailing app Hailo, is the expert on mobile apps. In this free digital ebook companion to How To Build a Billion Dollar App, he includes an outline of the entire book and the chapters from step 1 of the journey, 'Building and Founding a Team', 'Validating Your Product' and 'Raising Seed Funding'. Through his experience, research and insights, readers will receive the beginning they need to start creating their very own Billion Dollar app!
Business & Economics

How to Build an Online Business

Author: Bernadette Schwerdt

Publisher: John Wiley & Sons

ISBN:

Category: Business & Economics

Page: 296

View: 508

The ultimate guide to launching and growing an online business You’ve got a crazy idea, a hobby, a business or special expertise. You want to take it online, and you want to it be a money-making success. But what do you do next? Using a simple 5-step approach, best-selling author and digital marketing specialist Bernadette Schwerdt uncovers the inside tips and tricks that Australia’s most successful online entrepreneurs use to build their multi-million dollar businesses. For those just starting out, this book will help you identify the best business idea to pursue, guide you on how to set it up and give you the strategies to grow it quickly using low-cost tools. For those with existing businesses, you’ll learn how to maximise your online impact and access the little-known but powerful tools and technologies the top disruptors use to create a global presence. Featuring dozens of case studies of how Australia’s most successful disruptors have done it, Bernadette reveals the underlying patterns common to all successful online businesses – what they did right, what they did wrong, what they would do differently and the short cuts to building an online business that only the successful know. You’ll learn how to: Develop the entrepreneurial mindset needed to turn your passion, hobby or expertise into an online business Access free tools and technologies to help you build and test your online idea (before launching) to ensure a viable market exists Create a minimum viable product (MVP) that attracts attention and generates instant income Source web developers, designers and other important suppliers for a fraction of the usual cost Write, pitch, persuade and present like a professional to attract investors, customers and high-quality strategic partners Understand the basics of the Internet of Things, virtual reality, augmented reality and artificial intelligence and use these technologies to help your business create a point of difference Work from home and set up your online business in just a few hours a week Whether you are starting an online business or building on an existing one, How to Build an Online Business is your complete, how-to guide for making it a success.
Computers

Appreneur

Author: Taylor Pierce

Publisher: Apress

ISBN:

Category: Computers

Page: 92

View: 876

You are interested in making an app. You have read all of the stories of successful developers and appreneurs. You are determined to get a piece of the pie. The world of apps is the fastest growing market in the world today, and it is here to stay. The best part is you can get in on it! Now what if I told you that without the knowledge contained in this book the odds of you making a profit are slim to none? What if I also told you that you probably wouldn’t break even? There is more to apps than most people think. The average person assumes that if they make an app, they will instantly become a millionaire. The truth is without the knowledge from years of successes and failures, you just won’t know where to begin. Appreneur book contains tips, tricks, secrets, and stories from the top developers, appreneurs, and companies from around the globe. After reading this book, you will have the knowledge to bring your idea to life, market it, promote it, and sell it in a way that would have otherwise been impossible. What you’ll learn How to start at the bottom and rise to the top How to choose the right development and platform for you How to create a market for yourself instead of playing the competition How to generate revenue from various app business models available How to figure out what's hot versus what's not How to make the most of your advertising dollars What is free to pay (F2P) model and how to take advantage of it How to secure your rights and later sell your rights to cash out or "hit it big" How to evolve with the app stores and keep piracy to a minimum Who this book is for This book is for aspiring indie mobile app developers, especially those who want to build and sell apps on Apple iTunes App Store. Table of ContentsStarting at the Bottom and Rising to the Top Choosing the Right Development Option for You Don't Compete in a Market; Create it Generating Revenue from Various Business Models Managing Users for Today for Success Tomorrow What's Hot and What's Not Making the Most of your Advertising Money Plan to Scale or Your App Will Fail Life Cycles of Apps Selling The Rights and Cashing Out Keeping Piracy to a Minimum Evolving with the App Store Appendix: Guest Chapter by Appversal
Business & Economics

The Seven Sins of Wall Street

Author: Bob Ivry

Publisher: Hachette UK

ISBN:

Category: Business & Economics

Page: 304

View: 989

We all know that the financial crisis of 2008 came dangerously close to pushing the United States and the world into a depression rivaling that of the 1930s. But what is astonishing—and should make us not just afraid but very afraid—are the shenanigans of the biggest banks since the crisis. Bob Ivry passionately, eloquently, and convincingly details the operatic ineptitude of America's best-compensated executives and the ways the government kowtows to what it mistakenly imagines is their competence and success. Ivry shows that the only thing that has changed since the meltdown is how too-big-to-fail banks and their fellow travelers in Washington have nudged us ever closer to an even bigger economic calamity. Informed by deep reporting from New York, Washington, and the heartland, The Seven Sins of Wall Street, like no other book, shows how we're all affected by the financial industry's inhumanity. The transgressions of “Wall Street titans” and “masters of the universe” are paid for by real people. In fierce, plain English, Ivry indicts a financial industry that continues to work for the few at the expense of the rest of us. Problems that financiers deemed too complicated to be understood by ordinary folks are shown by Ivry to be financial legerdemain—a smokescreen of complexity and jargon that hide the bankers' nefarious activities. The Seven Sins of Wall Street is irreverent and timely, an infuriating black comedy. The Great Depression of the 1930s moved the American political system to real reform that kept the finance industry in check. With millions so deeply affected since the crisis of 2008, you'll finish this book asking yourself how it is that so many of the nation's leading financial institutions remain such exasperating problem children.
Business & Economics

Behind the Cloud

Author: Marc Benioff

Publisher: John Wiley & Sons

ISBN:

Category: Business & Economics

Page: 304

View: 890

How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate. In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

Smart Entrepreneur

Author: Vanessa Gibson

Publisher: Createspace Independent Publishing Platform

ISBN:

Category:

Page: 70

View: 219

ATTENTION: Entrepreneurs, visionaries, and startups... "Discover How To Create Innovative Products And Services That Disrupt Markets And Change The Future" You'll Learn The Secrets of Top Companies Such As Uber, AirBnB, and Facebook So You Can Model Success! It's time to change the world. There are too many articles and books out there on internet marketing. Too many on 'black hat SEO'. Too many on simple business models that anyone can emulate. The fact of the matter is that very few people got rich by selling SEO books. Sure, some people do, but they don't get Elon Musk rich. They don't get Mark Zuckerberg rich! What Do Successful Entrepreneurs Have In Common? What do those characters have in common? Simple: they created things that changed the worlds. They built digital products (and otherwise) that have transformed industries, politics and economies. And it's not just them. Take a look at Uber, at AirBnB, at Oculus. The world is changing at an incredible rate. Amazing new opportunities are there for those that are willing to seize them. And if you're smart and if you act fast, you can be a part of that. And wouldn't that be much more exciting and much more rewarding than just posting ads on Google? Wouldn't the potential for earning be exponentially higher? What's The Solution? I've written a guide to help you bring your idea into fusion and into reality. It's easy to understand so you can read through and take action right away. Let me introduce you to our brand new guide: Smart Entrepreneur The Entrepreneur's Guide to Creating Innovative Products And Services That Disrupt Markets And Change The Future Here's exactly what you'll get inside the course: I can't promise you that if you read this guide, you're going to come up with a billion dollar idea. But what I can tell you, is that this course will be exposing the secrets and the strategies of some of the most successful visionaries on the planet. You'll learn how to ask the right questions and think in the right way to have those breakthrough ideas. And you'll learn how to turn those ideas into working businesses by taking advantage of the web and other new technologies. Here's what else you'll discover in this eBook: How companies such as Uber, AirBnB and Facebook disrupted the industry and what you can learn from them Discover how to come up with truly innovative ideas and then execute them in a way that capitalizes on their full potentially. How to validate an idea - does your innovation work as a business? How to ask the right questions and innovate in stale industries How to think like the world's most successful entrepreneurs How to see opportunities and seize them How to build apps, create social networks and develop physical products How to find funding, protect your ideas and speak with investors How to avoid the biggest traps and mistakes of other entrepreneurs How to market an idea that is completely new How to mitigate risk and avoid failure ...and much, much more!