Business & Economics

Generating Breakthrough New Product Ideas

Feeding the Innovation Funnel

Author: Robert G. Cooper,Scott J. Edgett

Publisher: Product Development Institute

ISBN: 097328272X

Category: Business & Economics

Page: 256

View: 1853

Companies are experiencing a shortage of game-changing ideas that drive growth. This is a 'how to' book about generating a steady stream of breakthrough new product ideas. Experts, Dr. Cooper and Dr. Edgett, provide an unbiased evaluation of the top 15+ ideation methods used by leading companies. This book explains how to 'feed' your innovation funnel with a steady stream of breakthrough new product ideas. Through numerous examples of the methods, approaches and techniques being used by leading companies such as Motorola and Procter and Gamble, the authors confirm the importance of a robust Discovery Stage and illustrate how to implement such a system. For more information, visit: www.stage-gate.com
Business & Economics

Die intelligente Asset Allocation

Wie man profitable und abgesicherte Portfolios erstellt

Author: William J. Bernstein

Publisher: FinanzBuch Verlag

ISBN: 3862488365

Category: Business & Economics

Page: 217

View: 1517

William J. Bernstein ist in Fachkreisen längst als Guru der Investmentwelt bekannt. Er betreibt eine der weltweit erfolgreichsten Investment-Websites. In diesem Buch erklärt er wie man sicher, einfach und ohne großen Zeitaufwand sein Portfolio zusammenstellen kann. Dabei beruft er sich auf Techniken, mit denen seit Jahrzehnten erfolgreich Investiert wird. Mit nur 30 Minuten Zeitaufwand im Jahr kann damit jeder ein Portfolio zusammenstellen, das 75 Prozent aller professionell gemanagten Aktienkörbe hinter sich lässt.
Business & Economics

Project Portfolio Management

A Practical Guide to Selecting Projects, Managing Portfolios, and Maximizing Benefits

Author: Harvey A. Levine

Publisher: John Wiley & Sons

ISBN: 9781118002568

Category: Business & Economics

Page: 560

View: 5214

Project Portfolio Management (PPM) goes beyond the typical project management approach to offer a set of proven business practices that can help executives, program managers, and project managers bring projects into alignment with the strategies, resources, and executive oversight of the overall enterprise. Step by step, this book shows how to take a project from the inception of a vision to the realization of benefits to the organization. Project Portfolio Management draws on project management expert Harvey A. Levine’s years of research and distills the knowledge and best practices from dozens of leaders in the field to show how to select and implement the projects that will garner the best results. Throughout this important resource, Levine tackles the many challenges associated with PPM, including Ranking value and benefits Determining the size of the portfolio pipeline Assessing the impact of uncertainty on projects and portfolios Understanding the benefit and risk relationship Establishing a portfolio governance capability Managing the portfolio to maximize benefits Implementing PPM
Business & Economics

Marketing für Dummies

Author: Alexander Hiam

Publisher: John Wiley & Sons

ISBN: 3527642900

Category: Business & Economics

Page: 380

View: 2268

Egal ob Sie sich mit einem kleinen Unternehmen selbstständig machen wollen oder in einer großen Firma arbeiten, gutes und ideenreiches Marketing ist das A und O für den Erfolg jedes Unternehmens! Der Marketing-Experte Alexander Hiam vermittelt Ihnen in dieser Neuauflage seines Bestsellers alle Grundlagen, Trends und Strategien für ein erfolgreiches Marketing. Angefangen bei der Aufstellung eines Marketingplans, der Ihr Budget nicht aus der Bahn wirft, erfahren Sie hier Schritt für Schritt, welche Möglichkeiten sich Ihnen im Marketing-Alltag bieten und auf welchen Wegen Sie Ihre Zielgruppe am besten erreichen. Zahlreiche Beispiele aus der Praxis zeigen Ihnen, was Sie beim Schalten von Anzeigen für Print, Radio, Fernsehen oder Internet beachten sollten und wie Sie größere Veranstaltungen optimal vorbereiten.
Business & Economics

A Guide To The Project Management Body Of Knowledge (Pmbok(r) Guide) (German)

Author: N.A

Publisher: N.A

ISBN: 9781628251883

Category: Business & Economics

Page: 756

View: 6282

The PMBOK(R) Guide - Sixth Edition - PMI's flagship publication has been updated to reflect the latest good practices in project management. New to the Sixth Edition, each knowledge area will contain a section entitled Approaches for Agile, Iterative and Adaptive Environments, describing how these practices integrate in project settings. It will also contain more emphasis on strategic and business knowledge--including discussion of project management business documents--and information on the PMI Talent Triangle(TM) and the essential skills for success in today's market.
Language Arts & Disciplines

Translation and Localization Project Management

The Art of the Possible

Author: Keiran J. Dunne,Elena S. Dunne

Publisher: John Benjamins Publishing

ISBN: 9027231923

Category: Language Arts & Disciplines

Page: 424

View: 6494

Over the past three decades, translation has evolved from a profession practiced largely by individuals to a cottage industry model and finally to a formally recognized industrial sector that is project-based, heavily outsourced and that encompasses a wide range of services in addition to translation. As projects have grown in size, scope and complexity, and as project teams have become increasingly distributed across geographies, time zones, languages and cultures, formalized project management has emerged as both a business requirement and a critical success factor for language service providers. In recognition of these developments, this volume examines the application of project management concepts, tools and techniques to translation and localization projects. The contributors are seasoned practitioners and scholars who offer insights into the central role of project management in the language industry today and discuss best-practice approaches to the adaptation of generic project management knowledge, skills, tools and techniques for translation and localization projects.
Business & Economics

Portfolio Management

A Strategic Approach

Author: Ginger Levin, PMP, PgMP,John Wyzalek, PfMP

Publisher: CRC Press

ISBN: 1482251051

Category: Business & Economics

Page: 358

View: 8446

Recognizing the importance of selecting and pursuing programs, projects, and operational work that add sustainable business value that benefits end users, the Project Management Institute (PMI®) issued its first Standard on Portfolio Management in 2006. In 2014, it launched the Portfolio Management Professional (PfMP®) credential—which several of the experts who contributed to this book earned—to recognize the advanced expertise required of practitioners in the field. Presenting information that is current with The Standard for Portfolio Management, Third Edition (2013); Portfolio Management: A Strategic Approach supplies in-depth treatment of the five domains and identifies best practices to ensure the organization has a balanced portfolio management that is critical to success. Following PMI’s standard, the book is organized according to its five domains: strategic alignment, governance, portfolio performance management, portfolio risk management, and portfolio communications management. Each chapter presents the insight of different thought leaders in academia and business. Contributors from around the world, including the Americas, Europe, the Middle East, Africa, and Australia, supply a global perspective as to why portfolio management is essential for all types of organizations. They provide guidelines, examples, and models to consider, along with discussion and analysis of relevant literature in the field. Most chapters reference PMI standards, complement their concepts, and expand on the concepts and issues that the standards mention in passing or not at all. Overall, this is a must-have resource for anyone pursuing the PfMP® credential from PMI. For executives and practitioners in the field, it provides the concepts you will need to address the ever-changing complexities that impact your work. This book is also suitable as a textbook for universities offering courses on portfolio management.
Business & Economics

Flexible Product Development

Building Agility for Changing Markets

Author: Preston G. Smith

Publisher: Jossey-Bass

ISBN: N.A

Category: Business & Economics

Page: 304

View: 2736

In this landmark book, Preston Smith attributes the recent decline in innovation to pressure from financial markets that drives management toward rigid development approaches such as phased development processes, Six Sigma, and project office. These processes have unintentionally (but effectively) made changes during development more difficult, disruptive, and expensive, while the need for change continues at an accelerating pace. Flexible Product Development is a hands-on resource that provides the tools and strategies needed to restore flexibility to any organization and remove the obstacles that stand in the way of responsive new product development. Preston Smith introduces approaches that can enhance development process flexibility by creating and maintaining development options, delaying decisions, and, in general, reducing the cost of change. Step-by-step, he explains the basics of flexible product development, provides a broad array of flexibility-enhancing tools, and guides the reader in modifying the organization?s values to embrace this new way of operating.
Portfolio management

Portfolio Management for New Products

Author: Robert Gravlin Cooper,Scott J. Edgett,Elko J. Kleinschmidt

Publisher: Addison Wesley Publishing Company

ISBN: N.A

Category: Portfolio management

Page: 230

View: 7655

In today’s business climate, where speed-to-market is paramount and there’s no margin for error, companies who fail to excel at new products stand no chance of survival. Companies who live and die by their products need better tools for linking product development to strategy to ensure that resources are deployed efficiently from idea to launch across the full range of products.In Portfolio Management for New Products , the authors present a rigorous and practical approach to managing a company’s product portfolio as you would a financial portfolio—investing for maximum long-term growth. With its field-tested, step-by-step framework, the book provides corporations and managers with the methods and strategies they need to assess and realign their current R&D divisions, determine which products are most worthy of resource allocation, design and implement a portfolio management process, maximize the value of their product portfolios, create balanced portfolios, and recognize and solve challenges as they arise. Portfolio Management for New Products , is an essential resource for any company whose profitability, and very existence, relies on the products it chooses to develop and the speed with which it brings those products to market. This book clarifies the decision-making process, demystifies R&D, and puts corporations on track to understanding and developing the strategies necessary to succeed in the highly competitive and volatile world of product development.
Business & Economics

Produktmanagement für Dummies

Author: Brian Lawley,Pamela Schure

Publisher: John Wiley & Sons

ISBN: 3527813152

Category: Business & Economics

Page: 384

View: 3841

Business & Economics

Development of FDA-regulated Medical Products, Second Edition

A Translational Approach

Author: Elaine Whitmore

Publisher: ASQ Quality Press

ISBN: 0873898338

Category: Business & Economics

Page: 256

View: 9237

Translating promising discoveries and innovations into useful, marketable medical products demands a robust process to guide nascent products through a tangle of scientific, clinical, regulatory, economic, social, and legal challenges. There are so many human and environmental elements involved in shepherding medical advances from lab to launch that the field of medical product development has been referred to as an ecosystem. The purpose of this book is to help provide a shared foundation from which cross-functional participants in that ecosystem can negotiate the product development labyrinth and accomplish the goal of providing both groundbreaking and iterative new medical products. The book is intended for anyone in industry, the public sector, or academia—regardless of functional specialty, workplace, or seniority—who is interested in medical product development. The years since the publication of the previous edition of this book have seen profound changes in the actions and attitudes of patients, insurers, manufacturers, and the Food and Drug Administration regarding the streamlining of medical product development and approval. What those years have not seen is a concomitant increase in innovative treatments with profound benefits to patients. Despite enormous investments in research by both private and public sources and a surge in scientific and technological advances, new medical products barely trickle into the marketplace. For a variety of reasons, applied sciences necessary for medical product development are not keeping pace with the tremendous advances in basic sciences. Not surprisingly, industry and academia are under substantial pressure to transform discoveries and innovations from the laboratory into safe and effective medical products to benefit patients and improve health. This evolution—from bench to bedside—has become known as translational research and development, and this approach is what this book illuminates.
Business planning

Corporate strategy & governance

Wege zur nachhaltigen Wertsteigerung im diversifizierten Unternehmen

Author: Günter Müller-Stewens,Matthias Brauer

Publisher: N.A

ISBN: 9783791028545

Category: Business planning

Page: 744

View: 3858

Freakonomics

überraschende Antworten auf alltägliche Lebensfragen ; [warum wohnen Drogenhändler bei ihren Müttern? Führt mehr Polizei zu weniger Kriminalität? Sind Swimmingpools gefährlicher als Revolver? Macht gute Erziehung glücklich?]

Author: Steven D. Levitt,Stephen J. Dubner

Publisher: N.A

ISBN: 9783442154517

Category:

Page: 411

View: 2901

Sind Swimmingpools gefährlicher als Revolver? Warum betrügen Lehrer? Der preisgekrönte Wirtschaftswissenschaftler Steven D. Levitt kombiniert Statistiken, deren Zusammenführung und Gegenüberstellung auf den ersten Blick absurd erscheint, durch seine Analysetechnik aber zu zahlreichen Aha-Effekten führt. Ein äußerst unterhaltsamer Streifzug durch die Mysterien des Alltags, der uns schmunzeln lässt und stets über eindimensionales Denken hinausführt.
Business & Economics

Project Portfolio Management Tools and Techniques

Author: Parviz F. Rad,Ginger Levin

Publisher: www.iil.com/publishing

ISBN: 0970827687

Category: Business & Economics

Page: 144

View: 1313

Does your organization want to achieve success in prioritizing projects systematically, deliberately, and logically? Project Portfolio Management Tools and Techniques is written to demonstrate how to elevate your organization's project management thinking to the level beyond managing individual projects in a standalone fashion. This book is for those executives and other project professional who strive to have a formalized system of authorizing the right projects and abandoning the wrong projects, who desire to spend resources in the most efficient manner, and who want to have an actionable strategic plan for improving organizational project management sophistication. Project Portfolio Management Tools and Techniques deals with the full spectrum of project portfolio management (PPM) functions, from selecting projects through formalized portfolio management processes to facilitating the successful execution of projects through creating a formalized, project-friendly environment. This book will aid you in the implement of a PPM system, assist in gaining the necessary commitment from executive management, and provide guidelines for the modification of operational practices. Get ahead of the game by seeing a comprehensive project portfolio model that can help you establish yours successfully

Top oder Flop in der Produktentwicklung

Erfolgsstrategien: von der Idee zum Launch

Author: Robert G. Cooper

Publisher: VCH

ISBN: 9783527505128

Category:

Page: 456

View: 5176

Ob neue Kartoffelchipssorten oder neue E-Commerce-Produkte: Unternehmen sind ständig damit beschäftigt, neue Produkte zu entwickeln. Robert G. Cooper zeigt in diesem Buch eine Methode, mit der der Prozess von der Idee bis zur erfolgreichen Markteinführung optimiert werden kann. Die von ihm entwickelte Stage-Gate-Methode wird heute schon in mehr als der Hälfte aller US-Unternehmen bei der Produktentwicklung angewandt. Darunter befinden sich Firmen wie Proctor & Gamble, DuPont und Nortel Networks. Themen des Buchs sind unter anderem: - Die richtigen Produkte richtig machen. - Erfolgsfaktoren neuer Produkte (Top oder Flop?) - Die effektive Gestaltung des Produktentwicklungsprozesses - Einbindung der Kunden in diesen Prozess - Entwicklung eines Produktportfolios - Wie durchlaufen Sie die verschiedenen Stufen des Entwicklungsprozesses möglichst schnell? - Entwickeln, testen, launchen - Wie Sie Stage-Gate-Verfahren in Ihrem Unternehmen einsetzen. Mit vielen Checklisten, Analysen und Beispielen zeigt Ihnen dieses umfassende Standardwerk, wie die Produktentwicklung optimiert werden kann und wie Sie erfolgreich von der Idee zur Einführung kommen.
Business & Economics

Quantitative Credit Portfolio Management

Practical Innovations for Measuring and Controlling Liquidity, Spread, and Issuer Concentration Risk

Author: Arik Ben Dor,Lev Dynkin,Jay Hyman,Bruce D. Phelps

Publisher: John Wiley & Sons

ISBN: 1118167422

Category: Business & Economics

Page: 416

View: 7291

An innovative approach to post-crash credit portfolio management Credit portfolio managers traditionally rely on fundamental research for decisions on issuer selection and sector rotation. Quantitative researchers tend to use more mathematical techniques for pricing models and to quantify credit risk and relative value. The information found here bridges these two approaches. In an intuitive and readable style, this book illustrates how quantitative techniques can help address specific questions facing today's credit managers and risk analysts. A targeted volume in the area of credit, this reliable resource contains some of the most recent and original research in this field, which addresses among other things important questions raised by the credit crisis of 2008-2009. Divided into two comprehensive parts, Quantitative Credit Portfolio Management offers essential insights into understanding the risks of corporate bonds—spread, liquidity, and Treasury yield curve risk—as well as managing corporate bond portfolios. Presents comprehensive coverage of everything from duration time spread and liquidity cost scores to capturing the credit spread premium Written by the number one ranked quantitative research group for four consecutive years by Institutional Investor Provides practical answers to difficult question, including: What diversification guidelines should you adopt to protect portfolios from issuer-specific risk? Are you well-advised to sell securities downgraded below investment grade? Credit portfolio management continues to evolve, but with this book as your guide, you can gain a solid understanding of how to manage complex portfolios under dynamic events.
Business & Economics

Lean Startup

Schnell, risikolos und erfolgreich Unternehmen gründen

Author: Eric Ries

Publisher: Redline Wirtschaft

ISBN: 3864146712

Category: Business & Economics

Page: 200

View: 3476

Der Weg zum eigenen Unternehmen ist nie ohne Risiko. Und bis die Firma sich auf dem Markt etabliert hat, dauert es. Wer doch scheitert, verliert in der Regel viel Geld. Genau hier setzt das Konzept von Eric Ries an. Lean Startup heißt seine Methode. Sie ist schnell, ressourcenfreundlich und radikal erfolgsorientiert. Anhand von durchgespielten Szenarien kann man von vornherein die Erfolgsaussichten von Ideen, Produkten und Märkten bestimmen. Und auch während der Gründungphase wird der Stand der Dinge ständig überprüft. Machen, messen, lernen – so funktioniert der permanente Evaluationsprozess. Das spart enorm Zeit, Geld und Ressourcen und bietet die Möglichkeit, spontan den Kurs zu korrigieren. Das Lean-Startup-Tool hat sich schon zigtausenfach in der Praxis bewährt und setzt sich auch in Deutschland immer stärker durch.
Business & Economics

Professional Perspectives on Fixed Income Portfolio Management

Author: Frank J. Fabozzi

Publisher: John Wiley & Sons

ISBN: 9780471486152

Category: Business & Economics

Page: 464

View: 4976

Professional Perspectives on Fixed Income Portfolio Management, Volume 4 is a valuable practitioner-oriented text that addresses the current developments as well as key strategies and central theories in this field. Filled with insightful articles that focus on three important areas of fixed income portfolio management–fixed income analysis and strategies, credit risk and credit derivatives, and structured products–this volume contains hard-won practical knowledge and theory that will allow you to navigate today’s market with poise and confidence. Written by experienced fixed income professionals, this comprehensive volume offers in-depth analysis on a wide range of fixed income portfolio management issues, including: Risk/return trade-offs on fixed income asset classes Consistency of carry strategies in Europe The Euro benchmark yield curve Quantitative approaches versus fundamental analysis for valuing corporate credit The implication of Merton models for corporate bond investors The valuation of credit default swaps Framework for secondary market collateralized debt obligation valuation For the financial professional who needs to understand the advanced characteristics of fixed income portfolio management, Professional Perspectives on Fixed Income Portfolio Management, Volume 4 offers the most current thinking from the most experienced professionals in this field. Increase your knowledge of this market and enhance your financial performance for years to come with Professional Perspectives on Fixed Income Portfolio Management, Volume 4.
Business & Economics

Creating an Environment for Successful Projects

Author: Robert J. Graham,Randall L. Englund

Publisher: John Wiley & Sons

ISBN: 1118739302

Category: Business & Economics

Page: 336

View: 5595

Since it was first published in 1997, Creating an Environment for Successful Projects has become a landmark work that shows how to develop project management as an organizational practice. This second edition offers solid, results-oriented advice on how upper management can create an environment that supports the success of special projects and the development of new products. The book also includes a wealth of examples from the authors' workshop participants and readers of the first edition who have successfully implemented these concepts within their organizations. New in the second edition: Ideas and practices about portfolio management to achieve greater overall success from a portfolio of projects Advice for helping project teams come together to become more effective Information for developing the chief project officer Suggestions for implementing project management information systems More descriptions about organizations and people who have used these principles to develop vastly improved environments