The Middle East is one of the fastest growing and significant markets in world sport, as well as a powerful source of investment in sport. Bids for the Olympics in 2020 and the soccer World Cup in 2022, as well as remarkable investments in Formula One motor racing, horse racing and English Premier League soccer clubs, demonstrate the strength of interest, the depth of resource and the technical expertise maintained by sport business interests in the region. Sport Management in the Middle East is the first book to offer a serious and in-depth analysis of the business and management of sport in the region. Written by a team of world leading researchers in Middle Eastern sport, and illustrated in full colour throughout, the book examines the importance of sport in the Middle East and introduces its particular management processes, structures and cultures. As well as providing an overview of the region’s sporting strategy and key stakeholders, the book also offers a number of detailed case-studies of sport in individual Middle Eastern countries. A unique guide to sport management in a region of fundamental importance in world sport, this book is essential reading for any serious student or scholar of sport management, sport business, Middle East studies, or sport and society.
'This third edition of Sport and Society, with contributions from some of the field’s most highly respected scholars, covers the myriad of complex, pervasive and global issues confronting sport in the 21st century. It continues to be a foundation text for students across most sport disciplines' - Russel Hoye, La Trobe University, Australia ‘The third edition of Sport and Society reinforces its place as one of the most valuable texts for students and others engaging in social scientific study of sport. Overall, the book continues to achieve an unrivalled balance between different social science disciplines that have been applied to sport; between local, national and international issues; and between broad overviews and specific detail on every topic. The end result is a book that is "a must" on many academic reading lists!' - Iain Lindsey, Durham University, UK Fully updated and revised, the Third Edition of Barrie Houlihan and Dominic Malcolm's ground-breaking Sport and Society provides students and instructors with a one-stop text that is comprehensive, accessible, international, and engaging. This popular book: Approaches the study of sport from a multi-disciplinary perspective Presents the importance of social structure, power, and inequality in analysing the nature and significance of sport in society Addresses the rapid commercialization and regulation of sport Engages in comparative analysis to understand problems clearly and produce sound solutions Expands students' knowledge through chapter summaries, guides to further reading, and extensive bibliographies Offers five new chapters addressing the key contemporary issues of: lifestyle sport; sport for development and peace; the governance of international sport organisations; sports fandom; and sport in East Asia. A superb teaching text, this new edition will be relished by instructors seeking an authoritative introduction to sport and society and students who want a relevant, enriching text for their learning and research needs.
Ideal for students and general readers, this single-volume work serves as a ready-reference guide to pop culture in countries in North Africa and the Middle East, covering subjects ranging from the latest young adult book craze in Egypt to the hottest movies in Saudi Arabia. • Allows readers to make cross-cultural comparisons by relating pop culture in the Islamic world to pop culture in the United States • Supplies highly relatable content for young adult readers that is presented in a fun and engaging way • Provides information that students can use in daily life, such as renting a popular or acclaimed Middle Eastern film or watching a YouTube video of Egyptian music • Enables students to better understand the uneasy paradox that is pop culture in the Islamic world
Now available in a fully revised and updated fourth edition, Sport Management: Principles and Applications introduces the sport industry and examines the role of the state, non-profit and professional sectors in sport. It focuses on core management principles and their application in a sporting context, highlighting the unique challenges faced in a career in sport management. Written in an engaging and accessible style, each chapter has a clear structure designed to make key information and concepts simple to find and to utilize. Chapters contain a conceptual overview, references, further reading, links to important websites, study questions and up-to-date case studies from around the world to show how theory works in the real world, and a companion website offers additional activities for students and guidance notes and slides for instructors. The book covers every core functional area of management, including: strategic planning organizational culture organizational structures human resource management leadership governance financial management marketing performance management. This fourth edition also includes expanded coverage of sport media, change management and other contemporary management issues, providing a comprehensive introduction to the practical application of management principles within sport organizations. It is ideal for first and second year students on sport management related courses, as well as those studying business-focused or human movement courses seeking an overview of applied sport management principles.
The relationship between association football, race and ethnicity has received increasing levels of attention from academics and commentators throughout the world over recent years. As their national professional leagues reflect the multicultural nature of most global developed societies so the focus of sports scholars and others have been drawn to this field of enquiry and this has produced some impressive works. These have included rich examinations of such issues at the level of the nation-state and the aim of this collection is to considerably enhance this dedicated strand of academic research. Drawing upon case studies from Europe, Africa and the USA, this book offers readers an exceptional level of coverage as it scrutinises issues of race and ethnicity in a number of novel settings worldwide. It also brings together many of the leading researchers in this field and thereby offers the reader a single, dedicated reference point for much of the contemporary research work taking place throughout the world at this time. This bookw as published a sa special issue of Soccer and Society.
Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little or no prior knowledge of marketing, the book outlines a step-by-step framework for effective sport marketing, from conducting market analysis and developing a strategy, through to detailed planning and implementation. The book has a wider scope than other sport marketing textbooks, recognising that students are just as likely to have to employ their marketing skills in community sport or the not-for-profit sector as in professional sport, and therefore represents the most realistic and useful sport marketing text currently available. Now in a fully revised and updated second edition, the book has expanded coverage of digital and social media, product innovation, services and relationship marketing, and key contemporary issues such as social responsibility and sustainability. It features a much wider range of international cases and examples, covering North America, Europe, and the vibrant and rapidly developing sport markets in Asia-Pacific, the Middle East and Latin America. Every chapter includes a range of useful features to help the reader to engage with fundamental principles and applied practice, such as problem-solving exercises and review questions. Introduction to Sport Marketing is an essential textbook for any degree-level sport marketing course.