Language Arts & Disciplines

The Evolution and Social Impact of Video Game Economics

Author: Casey B. Hart

Publisher: Lexington Books

ISBN: 1498543421

Category: Language Arts & Disciplines

Page: 180

View: 2456

Today, consumers of video games spend over $22.4 billion each year; using more complex and multi-layered strategies, game developers attempt to extend the profitability of their products from a simple one-time sale, to continuous engagement with the consumer. The Evolution and Social Impact of Video Game Economics examines paradigmatic changes in the economic structure of the video game industry from a media effects and game design perspective. This book explores how game developers have changed how they engage players in order to facilitate continuous financial transactions. Contributors look from the advent of microtransactions and downloadable content (DLCs) to the impact of planned obsolescence, impulse buying, and emotional control. This collection takes a broad view of the game dynamics and market forces that drive the video game industry, and features international contributors from Asia, Europe, and Australia.
Language Arts & Disciplines

Games Girls Play

Contexts of Girls and Video Games

Author: Carolyn M. Cunningham

Publisher: Lexington Books

ISBN: 1498554571

Category: Language Arts & Disciplines

Page: 190

View: 7885

Games Girls Play examines the role that video games play in girls’ lives, including how games structure girls’ leisure time, how playing video games constitutes different performances of femininity, and what influences girls to play or not play video games. Through interviews, focus groups, and qualitative content analyses, this book analyzes girls’ involvement with video games. It also examines different contexts in which discourses of girls and video games occur, including girl-oriented video games, activist efforts to change the video game industry, and informal education programs that teach girls video game design.
Language Arts & Disciplines

New Media and Digital Pedagogy

Enhancing the Twenty-First-Century Classroom

Author: Michael G. Strawser

Publisher: Lexington Books

ISBN: 1498548520

Category: Language Arts & Disciplines

Page: 192

View: 4277

New Media and Digital Pedagogy: Enhancing the Twenty-First-Century Classroom addresses the influence of new media on instruction, higher education, and pedagogy. The contributors specifically examine the practical and theoretical implications of new media and the influence of new media on education. This book emphasizes the changing landscape of education and technology and creates a foundational lens and framework for thinking through and navigating higher education in a digital and new media driven context.
Language Arts & Disciplines

Adaptation Online

Creating Memes, Sweding Movies, and Other Digital Performances

Author: Lyndsay Michalik Gratch

Publisher: Lexington Books

ISBN: 1498547427

Category: Language Arts & Disciplines

Page: 150

View: 7366

Adaptation Online: Creating Memes, Sweding Movies, and other Digital Performances explores how traditional notions of the processes and products of creative adaptation are evolving online. Using a performance lens and a shift in terminology from the metaphor of the cultural meme to the framing that adaptation affords, Lyndsay Michalik Gratch considers online adaptations in terms of creative process and human agency, rather than merely as products. This book offers a glossary of strategies for online adaptation that is useful not only for scholars in performance studies, but also for scholars of cinema, communications, and new media studies.
Social Science

The Video Game Debate

Unravelling the Physical, Social, and Psychological Effects of Video Games

Author: Rachel Kowert,Thorsten Quandt

Publisher: Routledge

ISBN: 131756717X

Category: Social Science

Page: 196

View: 4047

Do video games cause violent, aggressive behavior? Can online games help us learn? When it comes to video games, these are often the types of questions raised by popular media, policy makers, scholars, and the general public. In this collection, international experts review the latest research findings in the field of digital game studies and weigh in on the actual physical, social, and psychological effects of video games. Taking a broad view of the industry from the moral panic of its early days up to recent controversies surrounding games like Grand Theft Auto, contributors explore the effects of games through a range of topics including health hazards/benefits, education, violence and aggression, addiction, cognitive performance, and gaming communities. Interdisciplinary and accessibly written, The Video Game Debate reveals that the arguments surrounding the game industry are far from black and white, and opens the door to richer conversation and debate amongst students, policy makers, and scholars alike.
Juvenile Nonfiction

The Economics of a Video Game

Author: Kathryn Hulick

Publisher: N.A

ISBN: 9780778779704

Category: Juvenile Nonfiction

Page: 48

View: 6976

Provides facts and statistics about the economics of video games, covering such topics as brand loyalty, game design, and building hype.
Business & Economics

Handbook of Research on Digital Media and Advertising: User Generated Content Consumption

User Generated Content Consumption

Author: Eastin, Matthew S.

Publisher: IGI Global

ISBN: 1605667935

Category: Business & Economics

Page: 768

View: 5851

"This book bridges the gap between professional and academic perceptions of advertising in new media environments, defining the evolution of consumerism within the context of media change and establishing the practical issues related to consumer power shifts from supplier to user"--Provided by publisher.

Handbook of Research on the Societal Impact of Digital Media

Author: Guzzetti, Barbara

Publisher: IGI Global

ISBN: 1466683112

Category: Computers

Page: 789

View: 9237

The evolution of digital media has enhanced global perspectives in all facets of communication, greatly increasing the range, scope, and accessibility of shared information. Due to the tremendously broad-reaching influence of digital media, its impact on learning, behavior, and social interaction has become a widely discussed topic of study, synthesizing the research of academic scholars, community educators, and developers of civic programs. The Handbook of Research on the Societal Impact of Digital Media is an authoritative reference source for recent developments in the dynamic field of digital media. This timely publication provides an overview of technological developments in digital media and their myriad applications to literacy, education, and social settings. With its extensive coverage of issues related to digital media use, this handbook is an essential aid for students, instructors, school administrators, and education policymakers who hope to increase and optimize classroom incorporation of digital media. This innovative publication features current empirical studies and theoretical frameworks addressing a variety of topics including chapters on instant messaging, podcasts, video sharing, cell phone and tablet applications, e-discussion lists, e-zines, e-books, e-textiles, virtual worlds, social networking, cyberbullying, and the ethical issues associated with these new technologies.

Digital Economics

How Information and Communication Technology Is Shaping Markets, Businesses, and Innovation

Author: Harald Øverby,Jan Audestad

Publisher: Createspace Independent Publishing Platform

ISBN: 9781986751391


Page: 262

View: 1410

Innovations and developments in technology have laid the foundations for an economy based on digital goods and services-the digital economy. Digital Economics: How Information and Communication Technology is Shaping Markets, Businesses, and Information invites you to take an in-depth look at the impact that technological innovations such as social media, cryptocurrencies, crowdsourcing, and even online gaming has had on today's business landscape. Learn about the various business models available for the digital economy, including the business models used by Bitcoin, Spotify, Wikipedia, World of Warcraft, Facebook, and Airbnb. Peppered with anecdotes on the various technological innovations which have shaped markets throughout history, Digital Economics details the evolution of contemporary economics within the digital stratosphere and highlights the complex ecosystem that makes up the field of digital economics. Including models and tools that are essential for analysis and better understanding of the digital economy, as well as activities which will allow the reader to reflect, analyze, and apply the knowledge and tools presented in each chapter, Digital Economics is a definitive guide to the complexities and nuances of this burgeoning and fascinating field of study.
Business & Economics

The Evolutionary Bases of Consumption

Author: Gad Saad

Publisher: Psychology Press

ISBN: 1135608245

Category: Business & Economics

Page: 360

View: 1012

The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. This lens of analysis suggests how we come to make selections such as choosing a mate, the foods we eat, the gifts that we offer, and more. It also highlights how numerous forms of dark side consumption, including pathological gambling, compulsive buying, pornographic addiction, and eating disorders, possess a Darwinian etiology. Engaging and diverse in scope, the book maps consumption phenomena onto four key Darwinian modules: survival, reproduction, kin selection, and reciprocal altruism. As an interesting proposal, the author suggests that media and advertising contents exist in their particular forms because they are a reflection of our evolved human nature - negating the notion that they exist through the reverse causal link, as proposed by social constructivists. The link between evolutionary theory and consumption behaviors is detailed throughout the book via an examination of (among many others): appearance-enhancing products and services; financial and physical risk-taking; use of sexual imagery and the depictions of women in advertising; and television programs, movies, songs, music videos, literature, religion, and art. The Evolutionary Bases of Consumption will appeal to evolutionists who desire to explore new areas wherein evolutionary theory can be applied; consumer and marketing scholars who wish to learn about the ways in which biological-and evolutionary-based theorizing can be infused into the consumer behavior/marketing/advertising disciplines; as well as other interdisciplinary scholars interested in gaining knowledge about the power of evolutionary theory in explaining a wide range of behavioral phenomena.
Business & Economics

The New World of Transitioned Media

Digital Realignment and Industry Transformation

Author: Gali Einav

Publisher: Springer

ISBN: 3319090097

Category: Business & Economics

Page: 151

View: 1516

The media industry is undergoing an accelerated pace of change, driven in large part by the proliferation of digital platforms. In many cases, the speed of adoption has exceeded our ability to process the impact of these changes on individuals and society at large. This book provides a “behind-the-scenes” look at the media industry’s transition into the digital era and examines its impact on marketing, advertising, innovation and other economic and social activities. The impact of digital technologies on traditional media sectors, such as advertising, video games, film and television is well-documented. Less understood is its effect on our perceptions, thought processes and inter-personal relationships. Social media, for example, represents a fundamental change in the ways we interact with media, communicate with each other and even present ourselves to the world. This has shaped the way we communicate with institutions and brands. Similar to the first “Transitioned Media” book, Transitioned Media: A Turning Point into the Digital Realm, this book combines media industry leaders and academics to explore various transformative trends and issues. Themes include measuring cross-platform behaviour, artificial intelligence in journalism, the evolution of video games, digital media and physical space, the mobile use trends, social media and the corporate world, the changes in the television and newspaper business and the evolving relationship between advertisers and target audiences. The varied backgrounds of contributors and array of topics make for a unique and insightful point of view.
Business & Economics

An Evolutionary Theory of Economic Change

Author: Richard R. Nelson,Sidney G Winter

Publisher: Harvard University Press

ISBN: 9780674041431

Category: Business & Economics

Page: 454

View: 324

This book contains the most sustained and serious attack on mainstream, neoclassical economics in more than forty years. Nelson and Winter focus their critique on the basic question of how firms and industries change overtime. They marshal significant objections to the fundamental neoclassical assumptions of profit maximization and market equilibrium, which they find ineffective in the analysis of technological innovation and the dynamics of competition among firms. To replace these assumptions, they borrow from biology the concept of natural selection to construct a precise and detailed evolutionary theory of business behavior. They grant that films are motivated by profit and engage in search for ways of improving profits, but they do not consider them to be profit maximizing. Likewise, they emphasize the tendency for the more profitable firms to drive the less profitable ones out of business, but they do not focus their analysis on hypothetical states of industry equilibrium. The results of their new paradigm and analytical framework are impressive. Not only have they been able to develop more coherent and powerful models of competitive firm dynamics under conditions of growth and technological change, but their approach is compatible with findings in psychology and other social sciences. Finally, their work has important implications for welfare economics and for government policy toward industry.
Social Science

A Companion to New Media Dynamics

Author: John Hartley,Jean Burgess,Axel Bruns

Publisher: John Wiley & Sons

ISBN: 1118321634

Category: Social Science

Page: 520

View: 4014

A Companion to New Media Dynamics presents a state-of-the-art collection of multidisciplinary readings that examine the origins, evolution, and cultural underpinnings of the media of the digital age in terms of dynamic change Presents a state-of-the-art collection of original readings relating to new media in terms of dynamic change Features interdisciplinary contributions encompassing the sciences, social sciences, humanities and creative arts Addresses a wide range of issues from the ownership and regulation of new media to their form and cultural uses Provides readers with a glimpse of new media dynamics at three levels of scale: the 'macro' or system level; the 'meso' or institutional level; and 'micro' or agency level
Business & Economics

Advertising and Society

An Introduction

Author: Carol J. Pardun

Publisher: John Wiley & Sons

ISBN: 1118587626

Category: Business & Economics

Page: 312

View: 7839

Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion
Games & Activities

Gameplay Mode

War, Simulation, and Technoculture

Author: Patrick Crogan

Publisher: U of Minnesota Press

ISBN: 1452932700

Category: Games & Activities

Page: 222

View: 2064

Understanding the military logics that created and continue to inform computer games

Game Theory

A Critical Text

Author: Shaun Hargreaves Heap,Yanis Varoufakis

Publisher: Psychology Press

ISBN: 9780415250948

Category: Mathematics

Page: 369

View: 7563

Requiring no more than basic arithmetic, this book provides a careful and accessible introduction to the basic pillars of Game Theory, tracing its intellectual origins and philosophical premises.

Violent Video Game Effects on Children and Adolescents

Theory, Research, and Public Policy

Author: Craig A. Anderson,Douglas A. Gentile,Katherine E. Buckley

Publisher: Oxford University Press

ISBN: 0195345568

Category: Psychology

Page: 200

View: 6827

Violent video games are successfully marketed to and easily obtained by children and adolescents. Even the U.S. government distributes one such game, America's Army, through both the internet and its recruiting offices. Is there any scientific evidence to support the claims that violent games contribute to aggressive and violent behavior? As the first book to unite empirical research on and public policy options for violent video games, Violent Video Game Effects on Children and Adolescents will be an invaluable resource for student and professional researchers in social and developmental psychology and media studies.
Literary Criticism

The Selfish Gene

Author: Richard Dawkins

Publisher: Oxford University Press, USA

ISBN: 9780192860927

Category: Literary Criticism

Page: 352

View: 2851

An ethologist shows man to be a gene machine whose world is one of savage competition and deceit

Spreadable Media

Creating Value and Meaning in a Networked Culture

Author: Henry Jenkins,Sam Ford,Joshua Green

Publisher: NYU Press

ISBN: 1479856053

Category: Law

Page: 352

View: 2159

"Spreadable Media" maps fundamental changes taking place in the contemporary media environment, a space where corporations no longer tightly control media distribution. This book challenges some of the prevailing frameworks used to describe contemporary media.
Business & Economics

Evolutionary Psychology in the Business Sciences

Author: Gad Saad

Publisher: Springer Science & Business Media

ISBN: 9783540927846

Category: Business & Economics

Page: 371

View: 6548

All individuals who operate in the business sphere, whether as consumers, employers, employees, entrepreneurs, or financial traders to name a few constituents, share a common biological heritage and are defined by a universal human nature. As such, it is surprising that so few business scholars have incorporated biological and evolutionary-informed theories within their conceptual toolboxes. This edited book addresses this lacuna by culling chapters at the intersection of the evolutionary behavioral sciences and specific business contexts including in marketing, consumer behavior, advertising, innovation and creativity, intertemporal choice, negotiations, competition and cooperation in organizational settings, sex differences in workplace patterns, executive leadership, business ethics, store design, behavioral decision making, and electronic communication. To reword the famous aphorism of T. G. Dobzhansky, nothing in business makes sense except in the light of evolution.