Business strategy is not rocket science. Its about using pertinent information to make smart decisions, and doing it fast enough to keep your business ahead of the curve. And while many companies have embraced the 24/7 business paradigm, their strategies come from the 9-to-5 era. Plain and simple, most strategic planning efforts fail because they cant keep up with the evolving demands of the market.Standing apart from the piles of discarded management wisdom, Making Sense of Strategy provides real, practical insights and advice for 21st-century businesses. Top strategy consultant Tony Manning cuts through layer after layer of guru babble to bring the reader only the most genuinely valuable information: the questions that need to be asked, the principles that every organization and its people must adopt, and the tools that every company needs in order to develop their core business strategies and create profit. Mannings refreshingly streamlined approach to strategy encompasses: * The value of shared ideas* The importance of creating and sustaining unique communities for your products or services* The link between a companys values and those of its customers and shareholders* And why strategic management is ultimately a conversation, one that empowers its participants with a sense of purpose and ownership.A real-world, no-nonsense guide, Making Sense of Strategy is the key to turning plans into action - fast
Worldwide, business faces daunting challenges. Competition in every industry is increasingly hostile. The operating environment is increasingly complex. And the cost of missteps and lost opportunities is rising. In this new arena, strategic planning is more important than ever and the ability to turn plans into action - fast - is critical to success. Yet most management tools were designed for a different age, and most change efforts fail. Making Sense of Strategy is a handbook for every business person in the new century. It provides a proven, practical way to think about what’s happening around you and to create an effective strategy for the future. Based on the simple idea that organizations are “managed conversations,” it builds on the latest thinking from many fields to offer a breakthrough approach to delivering consistent growth and profits. Written by a top consultant, Making Sense of Strategy cuts through the clutter of management fads and gives you a systematic and disciplined way to create a winning profit recipe, define your priorities, and motivate your team to action.
The First Edition of Making Sense of Management set out to provide a fresh perspective on management that was both broad and critical, exploring how the disruptive and constructive potential of critical theory can be realized in organizations. Along the way, it has proven to be a landmark contribution to critical management studies. As well as setting the agenda for current research, this revised edition has been written to appeal to a broader readership and open up critical theory for the general management student. The Second Edition includes new sections on HRM, brands, identity, ethics and leadership have been fully developed alongside the rest of the text to reflect the current state of play in critical management studies.
1. Law firms as a response to the environment 2. The theory of the law firm 3. Law firms as business organisations 4. Law firms as client-driven organisations 5. Law firms as social organisations 6. Law firms as economic organisations 7. Ownership of law firms 8. The way ahead
Making Sense of War provides a comprehensive and clear analysis of the complex business of waging war. It gives readers a thorough understanding of the key concepts in strategic thought, concepts that have endured since the Athenian general Thucydides and the Chinese philosopher/warrior Sun Tzu first wrote about strategy some 2500 years ago. It also examines the influence on strategic choice and military strategy of political, legal and technological change. This book discusses strategy at every level of competition, employing a thematic approach and using historical examples from 500 BCE to the present. It discusses the contraints and opportunities facing military commanders in the 21st century, and demonstrates that the formulation of military strategy will continue to be perhaps the single most important responsibility for senior security officials. Making Sense of War offers original insights into the imperatives of military success in the era of asymmetric warfare.
Through interviews and analysis, the author explores the healing process within the family context, and looks at the dynamics at work in families in which a member has died. With a keen sense of empathy, the author shares stories which show how, gradually, families come to terms with their grief and make sense of the death, as time goes by. This `family meaning-making' is not a linear process; it is alternately stimulated and inhibited within a family. The author draws conclusions from her research about which particular social factors and conditions play a role in the overall outcome. She succeeds in showing not only how different families cope with death within the family, but also how skilful and sensitive field research
Distill 100%–Usable Max-Profit Knowledge from Your Digital Data. Do It Now! Why hasn’t all that data delivered a whopping competitive advantage? Because you’ve barely begun to use it, that’s why! Good news: neither have your competitors. It’s hard! But digital marketing analytics is 100% doable, it offers colossal opportunities, and all of the data is accessible to you. Chuck Hemann and Ken Burbary will help you chop the problem down to size, solve every piece of the puzzle, and integrate a virtually frictionless system for moving from data to decision, action to results! Scope it out, pick your tools, learn to listen, get the metrics right, and then distill your digital data for maximum value for everything from R&D to CRM to social media marketing! • Prioritize—because you can’t measure, listen to, and analyze everything • Use analysis to craft experiences that profoundly reflect each customer’s needs, expectations, and behaviors • Measure real social media ROI: sales, leads, and customer satisfaction • Track the performance of all paid, earned, and owned social media channels • Leverage “listening data” way beyond PR and marketing: for strategic planning, product development, and HR • Start optimizing web and social content in real time • Implement advanced tools, processes, and algorithms for accurately measuring influence • Integrate paid and social data to drive more value from both • Make the most of surveys, focus groups, and offline research synergies • Focus new marketing and social media investments where they’ll deliver the most value Foreword by Scott Monty Global Head of Social Media, Ford Motor Company
Critical thinking by Open University B301/Readings, Blocks 5 and 6
In March 2012, the Financial Times carried a front page story headlined 'Years of struggle for a jinxed generation'. It stated that 'For the first time in half a century, young Britons embarking on their careers cannot expect to be any better off than their parents...' Before and since, there have been numerous analyses highlighting a gloomy future ahead, and with little qualification or equivocation. The prevailing consensus since 2007 has been that the economic world is in a dire state. But are things really as bad as all that, or is sloppy thinking and excessively negative sentiment masking a more positive outlook? Making Sense of Markets argues that received wisdom is still far too pessimistic, and that investment opportunities have been missed as a result. It suggests that the great panic of 2008 had its roots in finance, not a flawed global economy, and it tackles some popular concerns – debt, demography, Western decadence for example – head-on, showing succinctly why they have been overdone. The book will then explain how investors can take advantage of these insights in building a long-term investment portfolio. It pays particular attention to behavioral influences such as the interaction of media and markets. It suggests that the conventional view of investing as a search for an optimal portfolio – as opposed to a satisfactory one – is misplaced. It argues that conventional financial analysis, not investors' living standards, may be the long-term casualty of the latest seizure in capital markets. The recent gloom is understandable, but mistaken. Our children will likely be better off than we are and long-term investing is still worthwhile. This book provides a new, more positive outlook, and encourages investors to keep an open mind – and to keep investing.
Applying an invaluable sensemaking framework to organizational change and combining the theory and practice of implementing change, this book represents an instructive and informative view on change in business. Its strength lies in two key areas: the discussion and explanation of a strategic sensemaking approach, for helping managers, management educators and students to understand organizational change a longitudinal study of a major company which underwent several organizational changes, revealing some of the key problems and challenges that managers face when introducing, implementing and managing change. Rather than being structured as a ‘how to’ book, this outstanding text provides the reader with practical insights and skills for managing (or resisting) change. Applying Weick's famous sensemaking approach, it offers a unique way to understand the processes involved in organizational change.
This major new textbook has been specially written to meet the needs of a new generation of students who may be studying sociology in a variety of different levels, on different types of courses at different types of institutions but all need to understand the fundamentals of sociological thought to make sense of the society around them. The student oriented approach which has been adopted encourages the reader to constantly think for themselves rather than learn by rote and the book has been carefully designed to make the material contained as interactive and as accessible as possible. The most up-to-date case studies and data are used wherever appropriate to ensure this book is an informed, original and stimulating introduction to Sociology and a valuable new resource for student and lecturer alike.