?I have tried to put myself in the position of someone seeing economics for the first time. My goal is to emphasize the material that students should and do find interesting about the study of the economy.??N. Gregory Mankiw. Principles of Microeconomics became an instant best seller with its first edition and continues to be the most popular and widely used text in the economics classroom. Instructors found it to be the perfect complement to their teaching. A text authored by world-class writers and economists that stressed the most important concepts without overwhelming students with an excess of detail was a formula that was quickly imitated, but has yet to be matched. The sixth Canadian edition of Principles of Microeconomics continues with this approach and has been carefully revised to ensure its contents are current and its examples reflect the interests and concerns of the Canadian student market. Responding to reviewers who requested additional but unobtrusive mathematics support, we have supplemented four chapters with new appendices. We have also included more technical questions in the end-of-chapter assignments to offer content at a higher difficulty level and provided online math problems so students can practice and master their skills. Many In the News features have been added and numerous Case Studies and FYI features have been updated to reflect current world trends. Put quite simply, after listening to Canadian students and instructors across the country and by offering the most robust teaching and learning solution available, this is our best edition yet.
Microeconomics Is Taught In All Colleges And Universities Offering Degree Courses In Economics, Social Sciences, Business Administration And Management Studies All Over The World. There Are Many Good Text Books On Microeconomics Now Available In The Market. This Book Is Intended To Be A Valuable Addition To The Existing Repository Of Books On Principles Of Microeconomics. The Book Provides A Good Mixture Of Theory And Practice Of Microeconomics. Applications Of Various Principles Of Microeconomics Are Illustrated Using Both Real World As Well As Hypothetical Data. The Latest Developments In The Theories Of Demand And Supply, Production, Markets And So On Are Covered And Areas Of Their Potential Applications Explored.The Principles Are Enunciated First Using Simple Language, Then Illustrated With The Help Of Graphs And Diagrams And Occasionally Using Simple Mathematics To Derive Decision Rules. For Ready Reference Of The Readers, Three Appendices, One Each On Calculus, Linear Programming And Econometrics And A Glossary Of Technical Terms Are Also Included In The Book. The Book Will Prove To Be Useful As A Text Book For Post-Graduate Students Of Microeconomics And As One Of The Reference Books For Students Of Business Administration And Management Sciences. Teachers Of Microeconomics May Also Find It Useful As A Handy Reference Book.
This text provides a comprehensive and unique introduction to modern microeconomics. It pursues an integrative approach by putting the main findings of economics into a broader perspective; theories are critically reflected on from a philosophical standpoint and by comparing them to approaches found in the social sciences, while implications for the design of the legal system and business practices are highlighted throughout. In addition, the book presents brief examples and comprehensive case studies to facilitate an understanding of the theories’ real-world implications. Starting from the question as to why and how societies organize economic activity, the book adopts an institutional perspective to analyze the potential and limitations of different market types with regard to alleviating scarcity and achieving distributive objectives. It not only covers traditional rational-choice models, but also systematically introduces readers to important findings from behavioral economics and psychology. A companion workbook is available which features a wide variety of exercises, ranging from basic multiple-choice questions to challenging mathematical problems and case study scenarios.
In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. The authors introduce a coherent short list of core principles and reinforce them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles and to answer related questions and exercises. The BRIEF editions were developed for instructors who appreciate core principles approach, and desire a more manageable amount of content and slightly less rigor. In the brief editions, the authors made careful choices of material to eliminate and condense, in order to produce of more concise coverage. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.
In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. The authors introduce a coherent short list of core principles and reinforce them by illustrating and applying each in numerous contexts. With engaging questions, explanations and exercises, the authors help students relate economic principles to a host of everyday experiences such as going to the ATM or purchasing airline tickets. Throughout this process, the authors encourage students to become economic naturalists: people who employ basic economic principles to understand and explain what they observe in the world around them. Principles of Microeconomics, fifth edition, is thoroughly updated with examples that connect to current events such as the financial crisis of 2008 and Great Recession of 2007-2009 as well as other topics commonly discussed in the media. In addition, the text is paired with McGraw-Hill–s market-leading online assignment and assessment solution Connect Economics, providing tools to enhance course management and student learning. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.
For the one-semester course in Principles of Microeconomics. An Introduction to the Functioning of the Economy and the Power and Breadth of Economics Reviewers tell us that Case/Fair/Oster is one of the all-time bestselling Principles of Economics texts because they trust it to be clear, thorough, and complete. Readers of Principles of Microeconomics, Twelfth Edition come away with a basic understanding of how market economies function, an appreciation for the things they do well, and a sense of things they do poorly. With the latest research and added exercises, students begin to learn the art and science of economic thinking and start to look at some policy and even personal decisions in a different way. MyEconLab not included. Students, if MyEconLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyEconLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Also Available with MyEconLab This title is also available with MyEconLaban online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
Principles of Microeconomics aims to bring economics to life for the first time student. Mankiw accomplishes this by writing a brief text which explains economics by the rules rather than the exceptions, and by balancing application with theory. He reveals to students how economics has relevance in their everyday lives, and through a strong policy orientation, shows them economics in action in the broader social arena. His conversational writing style succeeds in presenting the politics and science of economic theories to tomorrow's decision-makers. The Canadian edition maintains the virtues of the author's landmark U.S. text, while revising the content to reflect the differences of our small open economy.